Reliance Big Entertainment is a well known company in India in areas such as movies, music, sports, internet and games. A few days ago Codemasters (The Lord of the Rings Online publisher for EU) has confirmed that India's Reliance Big Entertainment has a 50 percent stake in the firm and it's gaming division Zapak will supervise the Codemasters investment.
Rod Cousens, CEO of Codemasters, said:
The opportunities arising from this partnership are truly exciting. This is great news for our development and publishing teams. Reliance and Zapak have immense resources and will help us realize the full potential of our game coding and online excellence across so many platforms, and especially in the world's fastest growing markets. The future of Codemasters has never looked brighter. It's a whole new game!"
Rohit Sharma, CEO of Zapak
We are excited to partner with Codemasters and believe it's very strong technology, development and distribution presence will complement our global gaming portfolio. Additionally, Zapak's global strength in mobile gaming will enhance Codemasters' ability to fully leverage its attractive franchises such as its racing and cricket games.